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End of the Year Secret Sales Weapons
The clock is running down.
Sales is pushing hard to meet their yearly targets, and they are looking for marketing to step up and...
The Nigerian media mogul who helped three presidents get elected
It would be a remarkable achievement for an entrepreneur of any age, but at just 31 years old, Nigerian Adebola Williams has...
Finish Strong: Your End of the Year Marketing Plan
The end of the year is busy with holidays, travel and gatherings. Many business owners get caught up in the busyness and become...
SIEMENS LAUNCHES MOBILE POWER GENERATING TURBINES IN LAGOS
On the 24th of October 2017, Siemens launched its new mobile power generation turbine, the SGT-A45TR, at its customer event at...
20 WAYS TO SUCCESSFULLY ADVERTISE ON A SMALL BUDGET
Just because you don’t have a million dollar budget to spend on promoting your business doesn’t mean you can’t still be effective...
FACEBOOK LAUNCHES AFRICA’S FIRST SME COUNCIL IN NIGERIA
Facebook on Wednesday constituted its Nigerian Small and Medium Enterprise (SME) Council, the first on the African Continent....
How to Sell Anything to Anyone by Telling Great Stories
Whatever line of business you’re in, almost everyone nowadays is in the business of selling. Whether you’re trying to get...
Why Muyiwa Ogungboye sold everything he had to seed-fund eStream Networks
As the CEO of one of Nigeria’s largest enterprise internet service providers, Muyiwa Ogungboye prides himself in his capacity to...
12 Ways to Increase Online Sales
One of the core values at my company is “Test everything; assume nothing!” That’s because we know that after...
The rise of the internet farmers
When you think of farming, the image of a farmer in a remote village, working everyday under the sun, with basic farming tools...
Meet Bright Echefu, The Owner Of TSTV Africa
It is no longer news that a new pay TV operator, TStv Africa is in town, though most are quite aware the company is wholly owned...
The Importance of Emotions in Advertising
If you want your customers to be loyal “brand ambassadors,” you have to make them care first. Use emotions in advertising for...